UK's No°1 source for New Betting Sites in 2021. We have a detailed comparison of the best 44 new betting sites - all licensed by the UK Gambling Commission. Play with our interactive tables and compare offers, sports, betting. Founded in 2020, it’s a brand-new service with a new betting site. However, any company entering the market needs to be ready to compete with the big names. With licenses from the Malta Gaming. Most Promising New UK Betting Site in 2020. A new name in sports betting is that of Mr.Play: A company that offers a wider package including traditional casino, live casino. Search new betting sites with our filter tool and browse the latest betting bonus updates. Find new UK bet sites in 2020 and the latest bonuses.
What to Consider with a New Betting Site
When considering whether or not to sign-up on a new betting site, punters must first look at whether the bookmaker is licensed by the UK Gambling Commission. As well as this, take into account the feedback in which the betting site has already gained, whether it be good or bad, with this likely to be a good indication as to their performance. Those with a good reputation within the industry are likely to be considered as reliable, safe and trustworthy, which are all important factors for those wagering online today.
Meanwhile, potential punters must also look at the banking methods available on a new betting site, ensuring that there is an option which meets their needs in terms of speed, fees and ease of use, whether it be a credit card, e-wallet or bank wire. There is nothing worse than having to wait long periods in order to receive your winnings or not being able to quickly take advantage of an in-play market because a betting site does not offer instant deposits.
Elsewhere, some betting sites will have a particular focus when it comes to sports markets, whether it be specialising on football or horse racing. As a result, customers must be sure that their needs will be met in terms of the type of bet in which they enjoy placing, with the depth and variety of markets likely to determine this. The best new betting sites will offer a large number of bet types in over 30+ sports, not just traditionally popular disciplines.
Finally, while this should not be the sole basis of your decision, many new betting sites will offer a generous welcome bonus in order to entice punters into registering. Such promotions can be lucrative, as well as providing an excellent platform to kick-start your betting on.
What are the Benefits of New Betting Sites?
Those thinking about registering with a new bookmaker must first decide whether it is worth the time and effort. As such, let’s take a look at the potential benefits in which punters can take advantage of with new betting sites, with the following being the standout points:
Sign-Up Bonus – As previously mentioned, many of the newest betting sites available to punters in the UK offer some form of welcome bonus, whether it be a matched deposit or free bet offer. Be sure to look into the term and conditions surrounding such offers, with many coming with strict wagering requirements, making ultimate withdrawals difficult.
Ongoing Promotions – New betting sites are also likely to look to differentiate from their competitors by offering promotions to existing customers, including accumulator insurance, loyalty free bets and price boosts. Such promotions help punters to maximise winnings and minimise losses online.
Technology – The world of online sports betting has advanced significantly over recent years, with new betting sites today having to ensure that they offer a variety of up-to-date features and services, including live streaming, cash out and live chat customer support.
What are the Disadvantages of New Betting Sites?
The advantages mentioned above are all well and good, however there are likely to be some disadvantages to look out for too, with no new betting site being perfect across the board. So, let’s take a look at some of the most important negatives surrounding such platforms:
Trust – Upon a new betting site hitting the market, it is likely to take time for them to build the trust of punters. With already established bookmakers having developed good reputations over the years, this is something in which new platforms are unable to achieve from the off, meaning that they must perform well when it comes to security and reliability.
Usability – While the majority of new betting sites make it easy for punters to make the transition from another bookmaker, some do not. As a result, a new betting site must work hard when it comes to the design of their platform, with there being nothing worse than a slow, confusing and overcrowded page.
New Betting Sites: Free Bets
Online betting customers are unlikely to ever turn their noses up at a free bet, as this form of promotion offers the chance to wager without using your hard-earned cash. As such, many new betting sites will offer free bets to both new and existing customers in an attempt to both attract them to register and continue wagering on their sportsbook. With locating the best free bet offers not always being easy, our experts have searched the web, delivering the standout promotions on our platform on a regular basis.
New Betting Sites: Responsible Gambling

New betting sites must also have a major focus surrounding responsible gambling, with the work being carried out in this area often saying a lot about a bookmaker in general. As a result, the majority of new betting sites will list the organisations in which they work with on their various platforms, as well as having the following features in place:
- Betting limits – Often ranging between both markets and betting sites, punters will have a maximum amount in which they are allowed to stake on a potential bet.
- Deposit limits – Similarly, punters are able to set limits when it comes to how much they deposit, whether it be on a daily, weekly or monthly basis.
- Links to help – Betting sites should offer quick and easy access to help when it comes to responsible gambling.
- Self exclusion – Many betting sites also make it possible for customers to exclude themselves from being active on their platforms, whether it be permanently or for a particular period of time.
New Betting Sites: Banking Options
We have previously mentioned the importance of a new betting site offering a method of banking that suits your needs and wants in this area, however with punters today being more demanding than ever, this effectively means delivering a large amount of options when it comes to both depositing and withdrawing cash. Transactions on new betting sites should be easy to process, fast and secure, with the following being among the most popular for punters operating online at present:
- Visa
- MasterCard
- PayPal
- Neteller
- Skrill
- Apple Pay
- Trustly
- Bank Transfer
New Betting Sites Summary
Readers of this page will now be more than familiar with just what a new betting site can offer, as well as some of their potential downfalls. However, with bookmakers trying to get a slice of the action on a regular basis, it is always worth considering taking advantage of the services and features in which they provide. Be sure to check out our detailed reviews in order to gain further insight into individual new betting sites, with our experts outlining all of the important points to consider. While registering with something new may be something in which you are not used to, with time being needed to familiarise yourself with everything that is going on, the potential benefits mean that it can often be well worth it.
New Betting Sites FAQ
In this section, our experts have answered some of the most commonly asked questions surrounding new betting sites.
New betting sites often deliver something in which existing platforms do not, whether it be a lucrative welcome bonus, high odds or live streaming. Such advantages can help to make the wagering experience all the more enjoyable, making new bookmakers well worth considering.
There are a number of ways in which potential customers can know if a new betting site is trustworthy, with a license form the UK Gambling Commission being a good place to start. Those who hold such a license have already been put through strict testing, while punters can also look at the security measures in which a batting site has in place, with such information being accessible through our bookmaker reviews.
Imagine a new betting site is launched. They do a massive marketing campaign so everyone knows about it and you’re not sure if it’s a good idea to register an account or not, since there are no reviews and no player feedback to rely on. However, that welcome bonus is too appealing to just say ‘no’ and you give in only to discover that everything else about the sportsbook is sub-par and you’re stuck with impossible wagering requirements to roll over your welcome offer.
Dozens of such new sportsbooks are launched each year and it’s nearly impossible to know the ins and outs of every operator. Thankfully, our team of experts are reviewing and auditing all the new bookmakers to separate the wheat from the chaff and give you a list of the best new bookies.
Best New Betting Sites 2020 List
£100 In Bet Credits
✔️ Excellent live betting offering
✔️ Generous regular promotions
✔️ Impressive markets coverage
£25 Free Bet

✔️ Daily betting offers
✔️ Amazing live betting
✔️ High odds and special markets
100% first deposit bonus up to €100
✔️ New & Innovative bookie
✔️ Generous regular promotions
✔️ Ideal on mobile
100% welcome bonus up to €50
✔️ Very high odds
✔️ Tons of betting markets
✔️ Zlatan's bookmaker
100% first deposit bonus up to €100
✔️ Top choice for live betting
✔️ Frequent bountiful promotions
✔️ Extensive markets coverage
Bet 10 Get 10 freebet
✔️ Competitive odds
✔️ Frequent promotions
✔️ Many payments accepted
£10 Bet And Get £30 In Free Bets
✔️ Frequent promotions
✔️ Competitive odds
✔️ Innovative operator
£10 Bet & Get £30 In Free Bets
✔️ 80+ years of experience
✔️ Respected UK bookmaker
✔️ Competitive odds
Up to €400 winnings when you sign up
✔️ Innovative bookmaker
✔️ Amazing on mobile
✔️ Quick withdrawals
£10 Backup Bet
✔️ Excellent live betting offering
✔️ Competitive odds
✔️ Amazing loyalty program
Up To €30 In Free Bets
✔️ Respected bookmaker
✔️ Quick withdrawals
✔️ Competitive odds
£40 Money Back On Your First Bet
✔️ Innovative bookmaker
✔️ Live streaming on football
✔️ Very high odds
eSports, Virtual Sports, Partial cash-out, Great VIP loyalty program, Dedicated Customer Service
✔️ New & Innovative bookie
✔️ Competitive odds
✔️ Many special markets
€5 no deposit bonus
✔️ No deposit bonus for all
✔️ Near instant withdrawals
✔️ Accepts players from many countries
100% first bonus up to €100
✔️ Extremely high odds
✔️ Unique welcome bonus
✔️ Live streaming on many matches
100% first deposit bonus up to €100
✔️ Amazing live betting
✔️ Frequent lucrative promotions
✔️ Live streaming available

Now that you’ve seen our new bookmakers 2020 like the Powerplay sportsbook, it’s time to go through with some of the main aspects we take into consideration during the testing and reviewing procedure. First of all, we focus on the year the bookie was launched since the definition of a new bookmaker can be different from punter to punter.
Next in line, since we’re talking only about the best new online bookmakers 2020, we’ve placed the bonuses under a magnifying glass to make sure you’re getting a well-deserved boost upon signing up. Of course, the order in a list is an indicator of the bookmaker’s quality, however, the Helpbet rating comes as an extra seal of approval you can always trust. Since we don’t want you to take our rating for granted, we’ve also included some of the key features for each new bookie. And, of course, whenever you feel you need extra info about a certain bookmaker, just click on the ‘Review’ button to access the complete review.
Why Choose a New Betting Site
The reasons for joining a new sportsbook are numerous and each punter can have their own sense for doing it. However, going past the need for something new and a fresh interface, there are real benefits into joining new betting sites. You need to know that professional punters do it all the time to take advantage of all those new bookmakers bonus offers and boosted odds. You too can stay up to date with all the best bonuses in betting by constantly checking our dedicated bonus page. Considering all the awesome offers delivered by new bookies, you can easily create a new account every now and then and, based on our recommendations, tips and bonuses, at the end of the year, you will be looking at dozens of profitable accounts.
Pros of a New Bet Site

A New Betting Site May Offer Better Odds
Since they’re new on the market, the latest bookies will look for ways to appeal to punters in order to have a chance to display their services. That’s why new bookies with odds boost offers and higher odds in general, are a common sight. And what better way to get started other than new betting sites enhanced odds deals on certain events or competitions? All this can be yours by simply spending 3 minutes to create a new account based on the information we’re providing within this page.
Super Bowl 2020 Betting Lines
New Sportsbooks Tend to Give Bigger Bonuses
Based on the same model we’ve covered in the previous section regarding odds, new betting sites offers usually give you more than what you’ll find on the market. That is simply because the newcomers want to make sure punters give them at least a chance to display their advantages. Taking advantage of boosted odds and new betting sites bonuses is a strategy often used by everyday punters to quickly make a profit. You can always count on Helpbet to bring all the best new betting sites deposit bonus offers to your attention.
Fresh Look
There are many elements contributing to a perfect betting experience. And apart from odds, bonuses and quality customer support, a good-looking user interface plays a big part as well. No matter if we’re talking about new mobile betting sites or their desktop versions, you can always count on a newly-launched bookmaker to come with an appealing and easy to use interface. Utilizing all the newest technology available and trends in design and UX allows these new bookies to be really easy on the eye.

For the sake of getting a good share of the market, new bookies will often relax their Terms and Conditions section to make them more appealing. So, you should always expect to see new betting sites with fast withdrawal times, lower minimum deposit amounts or wagering requirements. All these combined with better bonuses and odds are a sure way of hitting nice wins when betting on a new sportsbook.
Cons of average new bookies
New Bookmaker License
One of the downsides you can face when joining a new bookmaker is them not being licensed by one of the respectful authorities like the UKGC or MGA. However, this isn’t a given since there are a lot of new UK licensed bookmakers being launched all the time. No matter if it comes from trusted authorities like the ones mentioned above or less-trusted brands, all the bookies with new betting license listed on our website are thoroughly tested so that you only deal with the safe and secure ones.
Reliability and Trustworthiness
Somehow continuing the discussion regarding trustworthy licenses, another possible bump you may encounter when playing at new bookies comes from not knowing if they’re reliable, secure and stable. Contrary to the established brands on the market that have a lot of experience and millions of satisfied customers, new betting sites can sometimes turn out to be risky. However, this is another reason why you should trust the list of new reliable bookies we deliver after thorough checks to limit any risk. You must know that only the very best new betting sites will be displayed on our website.
New Betting Sites October 2020
How to Choose the Best New Betting Site Online
New Betting Sites April 2020
We’ve given you some tips on what to look at and what to expect from new betting sites. You can try your luck in identifying the ones you should trust and experiment a little with your time and money. However, there’s no reason why you should risk losing money and waste precious time on a 50 / 50 situation when you can take full advantage of our best new betting sites list for free.
Our team of experts are first and foremost players themselves. They are strictly focused on testing and reviewing all the newly-launched bookies so that you won’t have to throw money out the window with average bookies. No bookmaker makes the top new bookies list without passing the rigorous tests that our team of professional punters and tipsters require. By eliminating all the new bookmakers 2020 that show even the slightest sign of doubt, we guarantee that you will benefit from all the Pros listed above for an excellent betting experience. You can always count on our list of brand new verified sportsbooks whenever you feel ready to take betting to the next level.